What We Do

Increase Awareness

Search Engine Marketing

More exposure on search engines through organic SEO and paid search marketing.

Email Marketing

Use your email list to generate more traffic to your website. If you don’t have one, we’ll help you acquire email addresses and build one.

Convert Visitors

Research & Analysis

We learn how your business can interest potential customers and make them click.

Conversion Optimization

We tweak web content and messaging, increase website speed and test a variety of improvements to boost conversions on your site.

Show ROI

Digital Consulting

Valuable insights to guide your internal teams and help you compete online.


We benchmark your online performance and deliver measurable results on a monthly basis.

GainTap’s Full Service Online Marketing Support

We can provide one-off services like audits and email list building, but our biggest value is from our full service online marketing support. This integrates all our services into a monthly package and allows our team to complement your business’s sales process.

Who We Work With

We help small business owners make smarter decisions and profitably market their businesses online.

Most business owners want the same things. More work, more recognition, more employees and more profits. We provide the marketing and technical resources to help small businesses reach these goals.

close up photo of a client, older businessman in casual clothes

Case Study: Chicago B2B Consulting Firm Doubles Website Leads

Ground Floor Partners is a Chicago based business consulting firm. They specialize in business planning and designing scalable growth strategies. They were looking to improve the quality and quantity of leads coming in through their website after a re-design caused rankings to slide.

What We Provided

  • A website audit that discovered critical issues to resolve and best-practices to implement
  • Correction of Google Analytics code flaws that prevented proper lead tracking
  • Setup Google Webmaster Tools to target US based searches
  • Analysis and advice on current content strategy and execution
  • On-site page optimization of 40 pages of content
  • Continued monthly search engine optimization and content support

Since we first started working together, we have seen a substantial improvement in both the quality and quantity of our website leads. We now receive three to four times as many qualified leads as we did a year ago and our revenues are not far behind.

Andrew Clarke
President, Ground Floor Partners


A line chart shows comparisons from 2017 and 2016 for a business consulting firms' search engine optimization results.


Increase in Organic Search Visits


Increase in contact form submissions


Increase in pageviews


Reduced bounce rate

Words from Happy Business Owners