Using One of These WordPress Themes Will Improve Your Online Store and Help Increase Sales
WordPress is nearly unmatched in the flexibility and number of online resources it offers users. That’s partially what makes it such a great platform for building websites. Another asset that makes WordPress such a powerful tool is its large number themes for ecommerce websites.
That being said, not every WordPress theme that’s made for an ecommerce website will improve your online store. Some stand out above the rest, featuring better designs and more layout options, as well as a wider range of support for third-party software and plugins. To make things easy for you, we’ve put together a list of some of the best ecommerce WordPress themes and explained why you should consider using them to build your online store.
Every theme included on this list supports the commonly used WooCommerce plugin, which provides access to a massive library of extensions and add-ons that will help users browse and purchase items on your online store. All the themes on this list also are responsive, SEO friendly and include some kind of drag-and-drop editor, so you don’t need programming knowledge to build your website – although it obviously helps to have some programming experience.
The Shopkeeper theme has a clean, simple and bold design. There are dozens of page layouts, unlimited header styles and other customization options that you can use to change the theme – in case certain elements don’t match the style you’re going for. Shopkeeper uses the Visual Composer drag-and-drop plugin, but it also includes some advanced design features for WordPress developers and consultants.
Flatsome is one of the most popular WordPress themes available. It has powerful design tools, including a drag-and-drop editor, that will help ensure your online store provides visitors an enjoyable and hassle-free shopping experience. You’re able to fully customize your website’s header and you have access to an unlimited number of product page layouts. Flatsome also has a built-in live search function for users to find specific products, pages or blog posts.
Neto has several tools you can can use to customize your website. It is compatible with several popular page builder plugins for WordPress, including Visual Composer, Elementor, The Divi Builder and SiteOrigin Page Builder. Neto also allows you to add custom widgets to your website for content, social networking and more. Although you don’t need any coding knowledge to use Neto, there is 24/7 support available through the Neto forum in case you run into any issues.
Although Jevelin is a relativity new WordPress theme, it’s hard to talk about ecommerce themes and not mention it. Jevelin has it’s own drag-and-drop page builder that allows users to design individual elements, including buttons, galleries and headings, supported by the theme. It also comes with the commonly used Slider Revolution WordPress plugin, an add-on tool you can use to make your online store look even more professional.
This is the theme you should choose if you want to improve your online sales. TheGem showcases products beautifully to make visitors want to click on them and spend more time on your site. It comes with more than 150 pre-built pages, and includes a drag-and-drop page builder you can use to customize pages without using code. It also includes the Slider Revolution and LayerSlider WordPress plugins.
Divi is powered by the Divi Builder, a widely used drag-and-drop page editor that offers limitless ways to design pages. The theme includes 46 different content elements, including buttons, testimonials, sidebars and sliders, to build out different styles of pages. And for those who want to open their online store right way, there are tons of pre-built page layouts. If you are looking for a popular theme that will help you create a stunning ecommerce website, you can’t go wrong with Divi.
If you’re looking for a WordPress theme for your online store that has a minimalistic design, Flatshop is one of the best options available. One of its distinct features is its use of two navigation bars – one at the top of the page and one that will appear on the side of the screen when prompted to open – for setting up more direct links to pages and products. Flatshop uses Themify’s drag-and-drop page builder. Also, note that this theme requires you to install WooCommerce, whereas some themes support it as an optional add on.
This is another theme with a minimalistic design, which is emphasized by it’s heavy use of white space. Hugo supports several commonly used drag-and-drop style page builders, including Elementor, The Divi Builder and SiteOrigin Page Builder. But whereas some themes offer users extensive customization options, Hugo is more concerned with getting users straight to the products they’re interested in, using as few clicks as possible.
Eva is a good example of an ecommerce theme that maintains a simple appearance without overwhelming users with too many options. One of the best features of Eva is that it comes pre-loaded with the Visual Composer WordPress plugin, which gives you complete control over the design and layout of every page on your site. It also includes the Slider Revolution WordPress plugin. Another useful feature is Eva’s custom search bar, which can be used to find products by name, description or Stock Keeping Unit (SKU) number.
This theme stands out from many others on this list because it’s exclusively for one-page websites. For that reason, it’s inherently simple to navigate. It works best for online stores focused on selling only a few specific products or services. The clean and simple design will draw users in from the start, and the ease and speed at which you can navigate through different content sections will quickly funnel users toward the checkout page. It comes with several plugins, including Visual Composer and Ultimate Addons for Visual Composer, Templatera, Slider Revolution, Essential Grid and Layer Slider.